Yellow Buses have joined forces with Go South Coast Subsidiary More Bus, under the Project Coral banner, to introduce a multi-operator tap on/ tap off facility across the Bournemouth conurbation with a £6 maximum capped fare.
David Squire, Managing Director at Yellow Buses said, “We’ve spent 6 months getting the technology right behind the scenes to enable this scheme to get off the ground. We did a soft launch on Tuesday 12 July and are now at the stage where both operators can begin a marketing campaign to promote this new way of paying for local bus travel”.
David continued, “It has been a testament to the hard work of the teams at Yellow Buses, Go South Coast and Go Ahead group, that we’ve been able to create and launch this system after extensive testing with minimal issues in the first weeks, I’m particularly proud of our teams, including the trainers who produced leaflets and a video for the drivers to get them up to speed”.